The What of WHY®

Vertically Integrated

...WHY® DESIGN - with over 35 years of proven and hands on experience, WHY has a clear understanding building brands, from the ground up. Designing Product, Product Content and bring it to market, From the initial Project Brief, Ideations, CAD, Engineering, Prototyping, Branding, Illustration and Photography, Manual Creation, Package Concept thru to Design and Graphics we get it.

We design to cost, keeping customers bottomline fore front, creating a win-win situation for all. This has kept WHY® a leader in Creation & Design globally.

Vertically Integrated

WHY® DESIGN - Understands the process, With full in-house capabilities from Ideation, Conceptualization to through to distribution channels and sales bringing your idea to reality and putting On the shelf .

With our teams experience Over-Seas throughout Asia, and in USA. Our knowledge of how things get done start at the idea, and throught the creation. we keep. the production and wholesale costs in mind help our customers bottom line.

Hands on Experience

Vertically Integrated

Hands on Experience

Learning from Experience. 35 years ago I started WHY® Design, with a specialty in Toys, Sporting Goods and Consumer Electronics. With Magna Bike a $4M bike company as my main design account my task was to take out the competition one-by-one...and we did. No marketing team, no research and development reports, no focus groups,, but we did it through mere instinct, commonsense, vision and gut. 8 years later Magna grew to 160M taking over the bike industry by storm. Those were then early days.

(Brian Quaglia, Founder)

NEW DEVELOPMENT

SPARK™ CoComelon™ 2-In-1 Toy

Our 2-in1 Water-Play toy is Great in the tub & out. With Lights & CocComelon™ Theme Songs.

PRESCHOOL TOY

SPARK™ ROLO™ Ride-On Fire Truck

The Spark™ Rolo™ when rolling on the floor, has a Wagging Tail. Moving Eyes & Flapping Ears, with Lights and sounds.

PRESCHOOL RIDEON

ZOINKS® AQUAGELZ™

Let your child Create, Dip, Play and ReCreate making tons of fun creations. AquaGelz®, they Transform like Magic!

CRAFT PRESCHOOL TOY

SPARK™ Gabby's Dollhouse ™ Scooter

This Fun Gabby scooter has an adjustable & Removable Seat with Flashing Light up Wheels.

PRESCHOOL RIDEON

SPARK™ CoComelon™ Scooter

This Fun CoComelon™ scooter has an adjustable & Removable Seat with Flashing Light up Wheels.

PRESCHOOL RIDEON

SPARK™ MINIONS™ Scooter

This Fun Minions™ scooter has an adjustable & Removable Seat with Flashing Light up Wheels.

PRESCHOOL RIDEON

SPARK™ CoComelon™ 6V Interactive Tractor With Hidden Features.

This CoComelon Tractor™ is Packed with Interactive Play Technology Giving a Child Hours of Imaginative Fun.

6V ELECTRIC RIDEON

BATMAN™ 16" Bike

In Classic Bat Style you Can now Ride Down Your Street Defending Gotham and having a Blast at the Same Time! And with A Light-up Glowing Eye Bat Shield to Boot.

16" Bicycle

Authentic Styling 12V BATMOBILE with BATCYCLE

BATMAN Excitement and with a Real Working R/C BATCYCLE that Ejects From a Secret Grill Compartment at a Flick of a Lever, controlled by its Own Remote Control.

12V ELECTRIC RIDEON

Authentic Styling 12V BATMOBILE with BATCYCLE

BATMAN Excitement and with a Real Working R/C BATCYCLE that Ejects From a Secret Grill Compartment at a Flick of a Lever, controlled by its Own Remote Control.

12V ELECTRIC RIDEON

Authentic Styling 12V BATMOBILE with BATCYCLE

BATMAN Excitement and with a Real Working R/C BATCYCLE that Ejects From a Secret Grill Compartment at a Flick of a Lever, controlled by its Own Remote Control.

12V ELECTRIC RIDEON

HELLO KITTY™ 12V Multi-Station Mobile Play Center

With over 80" of Role-Play Fun, you Have Over 4 Separate Play Centers in One. Serve your Favorite Eats and Treats While Driving to Your Next Destination.

12V ELECTRIC RIDEON